Mark Greenfield, Digital Strategist at University at Buffalo, talks about how to make your higher ed website “accessible”, and both the improved student experience and legal necessity of doing so.

Dr. Josie Ahlquist, Research Associate & Instructor at Florida State University, talks about how important it is for higher ed leaders to be digitally savvy and how they can get there at your institution.

Amanda Costello, Editor and Content Strategist for the College of Education and Human Development at the University of Minnesota, talks about content strategy and how to work effectively with faculty and other SMEs to produce great content at your institution.

Jackie Vetrano, Social Media Coordinator at Skidmore College, explains the storytelling, content and brand benefits of launching a podcast, and why your college or university may want to launch your very own.