Ryan Bebej, Assistant Professor of Biology at Calvin College, discusses faculty’s role in the enrollment process – what it is, what it could be, and what it definitely shouldn’t be.
Tom Durso, AVP of Marketing and Communications atDelaware Valley University, discusses what a modern higher ed media relations strategy should look like, and whether or not the same media gatekeepers are even still relevant anymore.
Aaron Edgell, Head of Marketing Services at National University, discusses how when staffing your higher ed marketing department, you don’t want to hire generalists, or specialists, but both.
Ashley Budd, Director of Digital Marketing (Advancement) at Cornell University talks about the latest advancements in alumni tools, technology and AI that are changing engagement and fundraising at Cornell altogether.